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Your
Guide to Technology Market Opportunities. The Market Sage was formed to address the growing gap between the amount of available
research/data/information and the amount of staff available to analyze and apply this data at many CE companies. Over the
past few years, this is a problem made even worse by downsizing in the critical market research areas as companies seek to
remain low cost while still bringing new products and innovations to market quickly and efficiently. The
Principal Consultant and President of the Market Sage, Sean Wargo, brings a valuable combination of methodology know-how and
long experience in the high-tech and CE industries to this endeavor. He is able to leverage this foundation in addition to
an intuitive approach to business questions and challenges in identifying market opportunities for clients. His most relevant experience is as follows: - 6 years as the Director of Industry
Analysis for the Consumer Electronics Association, where he prepared written and verbal analysis about trends in the growing
CE industry, directed the long-standing shipment data program, and handled media and financial analyst outreach. His hundreds
of speaking engagements and mentions in the press are just some of his accomplishments in this role.
- Recent graduate of George Mason University's MBA program, where he concentrated in marketing and participated
in an international residency in China. This is combined with a BA in Sociology/Research Methods from the University of Vermont.
- 3 years as an Industry Analyst/ Statistician for PC Data/PC Data Online. In this
role he performed analysis on retail sales data of PC hardware and software and managed the methodology for the online panel
used for measuring online activity and conducting surveys. He also served as Sr. Analyst of the web activity, video gaming,
and PC software sectors.
Sean's particular categories of expertise are: - Display Technologies
- Console/PC Gaming
- Digital
content/ media
- Home Audio/Video
- Portable Audio/Video
- Home Information Technology
- The Connected/ Digital Home
- Digital Imaging
However, Sean's strong foundation in research methods and
understanding of technology market dynamics are useful for projects across the full gamut of underlying sectors. With a strong
network of other industry professionals, we can also pull in additional resources to handle the particular needs of your project.
Contact us for more
information about how The Market Sage can help you.
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